With an ever-changing market there is a constant shift in consumer demand and behaviour. What started off as a product discovery platform quickly grew into much more.

Co-owners Jason Haggar and James Gikas created HubbCo as a solution for a resource that was missing in the CPG industry - a platform that connected both sides under a singular medium.

In the early stages and during development Jason and James were talking to the trade to better understand current pain points to build around.

Both founders had countless discussions with various small to medium businesses, corporate brands, retailers, distributors and other suppliers, it was clear that making connections and growing distribution was integral to the success of all businesses yet was a major pain-point.

As they describe, HubbCo is designed “by the industry, for the industry“.


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